Hopaal
Transforming functional nature into nature experience.
Purpose
Experiencing wide-open spaces as purpose. Hopaal gives shape to a silhouette of functional nature.
Design
Framed by sandstone blocks and clay-covered shoes. The space displays each silhouette by means of an aluminium structure suspended by ropes and carabiners.
Solution
A dialogue between the minerality of wide-open spaces and the functionality of the Hopaal silhouette. Making the nature of the brand tangible.